Growth That Travels
International expansion should be built on what the market proves, not what the company assumes.
Global Impact helps companies grow in the United States and expand internationally, turning early traction into repeatable growth.
Discuss Your ExpansionWhat we do
A company can win its first customers abroad and still not know why they bought. It can sign a distributor and still have no distribution. Early wins feel like progress, and sometimes they are.
Global Impact works alongside your team in the market: finding and meeting buyers, building the sales effort, developing partners and distributors, and reading what the market is telling you. The aim is a market that keeps producing customers long after the launch.
Where the evidence supports it, we can also open conversations with investors and strategic partners.
See how we workA more capital-efficient way to expand
Build the capability before the infrastructure.
You do not need to carry the full cost of an office, local team, management systems and commercial infrastructure before the market has proved itself. With Global Impact, companies can access the people, office infrastructure, management, systems, relationships and commercial support needed to operate in the market without building all of it themselves on day one.
Establish real presence first. Build sales, relationships and market knowledge. Add permanent infrastructure as the evidence earns it.
Built around your company
Your company stays in front. We help build what stands behind it.
Global Impact is not an outsourced sales agency. We choose companies where we believe there is real growth potential, then invest our time, experience, relationships and operating resources in helping build that opportunity.
We work as an extension of your company, developing the local presence, sales effort, partnerships, systems and relationships the market requires.
Customers, distributors and partners engage with your company and your brand, not Global Impact. We stay behind the scenes while helping you build relationships and commercial capability that belong to your business.
Two directions
Where we help companies grow
Core work
Expanding in the United States
Helping companies test U.S. demand, build sales, and create repeatable growth.
We work inside the market with buyers, distributors, partners and salespeople, helping companies build real commercial presence without having to create the entire U.S. operation from scratch.
Explore U.S. Expansion
Growing practice
Expanding Internationally
Helping companies enter new countries through trusted local partners and commercial relationships.
We help companies understand how business is actually done in each market, adapt the commercial approach, develop the right relationships and build traction with people who already know the local environment.
A network of 85 independent representatives across 25 countries.
Explore International Expansion
Experience
Selected Experience
Commercial work that moved from theory into customers, channels and measurable outcomes.
Cureeze
$10M+
in sales. Global Impact worked on the commercial effort, including the U.S. direct-sales channel.
BetterAir
$12M+
in U.S. distributor sales. Global Impact supported U.S. commercial development and distribution.
MindSpa
8M+
app downloads. Global Impact worked on international commercial development, including the U.S. market and the MindSpa rollout.
The right to leave
Not every market deserves more investment.
A market can be winnable and still not be worth winning.
A market is not a country. One country can contain several markets, and one market can cross borders. Each has to earn its own conclusion.
Part of the work is knowing when the evidence supports a bigger commitment, when the approach needs to change, and when to leave.
From activity to proof
What has the market actually proven?
International expansion creates activity long before it creates understanding. Meetings, pilots, distributors, even revenue can look like progress without proving what should happen next. The question is not how much has happened. It is what the company has earned the right to believe about this market, and what level of commitment that evidence can support. Progress is not more activity. It is the gradual replacement of assumptions with evidence. The larger the commitment, the stronger that evidence has to be. Over years of working inside new markets, we began to see five recurring states that reveal how much a company actually knows, what the market has proven, and what level of commitment the evidence can support.
Presence
The market has had a real chance to respond.
Presence means having enough access on the ground — to people, an office, local relationships, customer interaction, and commercial activity — to engage the market directly and start learning from real buyer behavior.
Signal
Something is coming back that you did not manufacture yourself.
Meetings, pilots, referrals, and serious interest can justify deeper testing. They are permission to investigate, not permission to conclude.
Evidence
The explanation begins to survive beyond the first customer.
Different buyers choose you for similar reasons, under different circumstances. What looked like an exception starts becoming a pattern.
Repeatability
The result no longer depends on exceptional conditions.
The founder, one great salesperson, one distributor, or one large customer is no longer carrying the outcome. The company increasingly knows how to produce the result again.
Scale
Understanding is strong enough to support a larger commitment.
You can make a reasonable judgment about what the next investment in people, capital, or infrastructure is likely to produce. Scale should multiply understanding, not uncertainty.
A company can be at Scale in one market and still at Signal in the next. Markets can also slip back.
Leadership
Simon Dery
Co-Founder and CEO
Simon has spent nearly three decades inside the commercial work itself: selling, negotiating and closing deals, building sales teams and distribution channels, opening new markets and helping raise capital. Companies he has worked with have generated hundreds of millions of dollars in sales.
Working across countries, cultures and negotiating tables taught him that deals are rarely decided by the proposal alone. They turn on how people weigh value and risk, and on what finally moves someone from interest to commitment. Those lessons shaped how Simon reads a market and how he thinks about judgment and perception. His books follow the same questions further.
He still stays close to the deal. Simon takes part in the sales conversations, negotiations and growth decisions that matter most, because that is where a market shows what customers value and what is actually working. That instinct sits at the center of Global Impact: learn from real commercial behavior, then decide where to invest, where to change course and where to push harder.
Books
Ideas Behind the Work
Three books, three lenses on the same underlying question: how do we understand what is really happening? One begins with business, the second goes deeper into decision-making, and the third into perception and reality.
Business & International Growth
Success Elsewhere
A business book about why success in one market does not automatically travel to the next, and what companies must actually prove before they invest, scale, or commit further.
Buy on Amazon
Decision-Making
The Invisible Decision
A deeper look at decision-making: how assumptions, identity, expectations, and quiet commitments begin shaping our choices before the visible decision is ever made.
Coming Soon
Perception & Reality
The Reality Gap
A book about perception: the gap between reality and the version of it we are able to see, and how that gap shapes judgment, experience, and the life we ultimately live.
Coming Soon
Recent Thinking
Shorter pieces on international growth, business judgment, and the questions behind the books.